Customer Service

Definition of Customer Service as it relates to Business, Advertising Principles, Sales Techniques, Retail Management

Customer Service, as part of Retail Management, involves building and maintaining positive relationships with customers to ensure their needs are met and their concerns are addressed. This function is crucial for fostering customer loyalty, promoting repeat business, and enhancing the reputation of the retail establishment. It requires a deep understanding of advertising principles and sales techniques to effectively communicate the value proposition of products and services, as well as a commitment to providing timely and personalized assistance to customers. In essence, Customer Service is about creating a positive customer experience that reflects the broader goals and values of the retail business.

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External Links

Kate Nasser, The People-Skills Coach
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