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Cash Flow Management refers to the process of tracking and controlling cash inflows and outflows in a business, ensuring there is sufficient liquidity to meet financial obligations as they come due. It involves forecasting future cash needs, monitoring actual cash flows against budgeted amounts, and making adjustments as necessary to maintain a healthy cash balance. Effective Cash Flow Management requires careful Financial Management, including Budget Analysis and strategic decision-making to optimize the use of available resources. Ultimately, it is a critical component of overall Business success, ensuring long-term sustainability and growth.