Corporate Social Responsibility

Definition of Corporate Social Responsibility as it relates to Business, Public Relations, Environmental Public Relations

Corporate governance refers to the system of rules, practices and processes by which a company is directed and controlled. It involves balancing the interests of diverse stakeholders including shareholders, management, employees, customers, suppliers, financiers, government and the environment. Corporate governance encompasses public relations as it relates to managing communication and maintaining a positive image with various stakeholders. Environmental public relations falls under this category as well, given that companies must communicate their environmental impact and initiatives in order to maintain good standing with stakeholders and comply with regulations. Overall, corporate governance is about ensuring transparency, accountability, fairness and responsibility in the management of a corporation for long-term success and sustainability.

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