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Artificial Flavors refer to synthetic additives that mimic the taste of natural ingredients in beverages, sparkling water, and flavored sparkling waters. These flavors are chemically produced to replicate the taste profiles of fruits, herbs, and other sources, providing a consistent and controlled flavor experience. They are often used to enhance or supplement the taste of base ingredients, allowing for a wide range of flavor options and customization in beverage products. Artificial flavors can also help extend the shelf life of beverages and reduce production costs compared to using natural ingredients. However, they may not provide the same complexity and depth of flavor as naturally sourced ingredients, and some consumers may prefer beverages made with all-natural or organic flavors.