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Foundation in beauty refers to a cosmetic product formulated to even out skin tone, conceal imperfections and create a smooth canvas for further makeup application. It is typically available in various shades to match different skin tones. Foundations can come in different forms such as liquid, cream, powder, stick or mousse and provide varying levels of coverage from sheer to full. The formula may also contain ingredients that offer additional benefits such as sun protection, hydration, or anti-aging properties. Fragrances, Eye Care products, and Foundation are all categories within the beauty industry but Foundation specifically focuses on creating a flawless base for makeup application.