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Eye shadow is a cosmetic product applied on the eyelids and under the eyebrows to enhance the appearance of the eyes. It comes in a variety of colors and finishes, such as matte, shimmer, and metallic, allowing for endless creative possibilities in makeup looks. Eye shadow can be applied using brushes, sponges, or fingers, and can be blended together to create a seamless transition between different shades. It is often used to add depth and dimension to the eyes, making them appear larger and more defined.