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Eye shadow is a cosmetic product applied on the eyelids and under the eyebrows to enhance the eyes. It comes in various forms such as powder, cream, or liquid, and is available in a wide range of colors and finishes. Eye shadow is used to add depth and dimension to the eyes, create different eye makeup looks, and complement the overall makeup look. It can be applied using brushes, fingers, or applicators to achieve desired intensity and blendability.